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Cincy Light
Special Edition Can




Product Design




In early 2026, DAAP and Rhinegeist partnered to launch a competition to design a limited-edition Cincy Light can to be released at Nippert Stadium during a UC football game in the fall. The goal was to create a can design that could connect to the fanbase and the city but still feel unmistakably Cincy Light. 

For my can design, I wanted to break away from the stormtrooper starkness that has been the identity for Cincy Light. Due to the can not being in traditional retail settings, I felt like I could really push the boundaries of the Cincy Light brand.




Exploration


With Cincy Light’s base design, they are very indicative of the Bearcat’s white uniforms. I first explored concepts that translate the black and red uniforms to the can. The contrast of a black can to oppose the standard white was very appealing and expanded on that. My third concept was based on “Nippert at Night”. I removed every drop of white, leaving the can black and red. I utilized the Cincy Light Lime stripes as a way to balance the colors. My final and chosen direction was inspired by the striped overalls worn by the raucous student section in Nippert Stadium’s south end.


Sketches



The 1964 World’s Fair

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Design Iterations

Alternate Logo/Jersey Patch

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Final